Creator marketing is fast becoming a crucial element of modern-day brand marketing strategies. In fact, a 2022 report by CreatorIQ shows that 48% of the brands it surveyed spend at least $100,000 on ...

The rise of Sora, DALL-E, ChatGPT, and other generative AI platforms likely has some companies wondering if they still need content creators, graphic designers, videographers, or copywriters. Those ...

There are a lot of reasons that people who want to become content creators don't end up doing that. One of the most common of ...

Allie Pribula, a 25-year-old TikToker from Pennsylvania, started making “Get Ready with Me” as a way to process her feelings about her old job. She now has companies paying her to market products.

Evelyn Ramli transitioned from content creation to a corporate marketing job for stability. She found content creation lucrative but unstable, leading to insecurity and moral conflicts. Ramli enjoys ...

The gaming industry has experienced unprecedented growth, with revenues projected to reach $321 billion by 2026. This surge is largely driven by the expansion of virtual economies, where digital goods ...

Many people believe the only way to get ahead in life is to become a doctor, lawyer or engineer. What about those who chose a different path? What powers these day-to-day role models is the content ...

The creator economy has captivated notable VCs' attention and checks. Some creator-focused startups are raising millions of dollars. Here are the pitch decks that 45 startups used in Series A, seed, ...

In today’s digital age, lots of people are getting famous on the internet, whether with a well-timed viral video or with a more strategic effort as a content creator or influencer. But while your ...

At the Made on YouTube event, the company previewed a slew of new AI-powered creator tools targeting behind-the-scenes work content creators do. At the Made on YouTube event, the company previewed a ...

On July 20, 2022, LinkedIn opened applications for its second U.S. Creator Accelerator Program. The six-week program designed to support and nurture content creators will focus on technology and ...