Identify a clear purpose for the event. First, establish who your audience is and then plan accordingly. Secondly, hold a planning meeting to outline with your team the core objectives and outcomes of ...

Veronique James is president of the Entrepreneurs’ Organization (EO)‘s Arizona chapter and CEO of The James Agency, an integrated agency specializing in consumer advertising, public relations and ...

As a serial entrepreneur and business advisor, I have the lucky perspective of not only having tried things on my own once or twice in my own businesses but also seen others come up with the same ...

Social media for public events is as much a part of the planning process as booking the venue and curating the program. But while some organizations have staff dedicated to managing an online presence ...

Attending an event is a time commitment for attendees, so be sure to deliver on your promises. Originally Published Oct. 9, 2017. If you are considering planning an event, one often overlooked ...

Hosting a major conference or event can be a significant undertaking for a business. Between finding sponsors, securing a venue and developing marketing materials to entice people to attend, ...

Forbes contributors publish independent expert analyses and insights. I'm a customer experience consultant and customer service trainer. This article is more than 10 years old. It’s actually snowing ...

Here in Sarasota, we've elevated partying to an art form. With countless galas, celebrations and launches, we are always looking to join in on the fun. One event that's eagerly anticipated after a ...

Neil is KSBY's Senior Reporter and anchor of KSBY News Daybreak. He's one of your dedicated community reporters for the City of San Luis Obispo. Germs will be passed among family and friends this ...

Choose alternate sites. If you’re planning a large event in another city, consider a second- or third-tier city. The cost will be lower. “You’ll essentially be the big fish in the pond,” says Kelly ...