According to eMarketer, which cites recent data from agency Bold Digital and marketing tech firm SimilarTech, enterprise companies account for 41% of all brands using marketing automation worldwide in ...

Leaders in the Analytics market include ActiveCampaign, Creatio, HubSpot, Oracle, Salesforce, and Zoho. MIAMI, May 29, 2025 /PRNewswire/ -- In 2025, the marketing automation market has evolved, with ...

Discover real-world Account Based Marketing (ABM) and Demand Generation insights to help drive your B2B success. Explore our expert-led resources and best practices for targeting high-value accounts, ...

Marketing automation technology has a foothold in the US, yet European marketers have so far been slower to explore its benefits. Claire Weekes investigates its future on the agenda of marketers on ...

Martech's Godfather says efficiency-era AI is over — marketing leaders must adapt as dual operating models and agent-driven architectures take over. The past few years have reshaped what marketing ...

Celtra, trusted by top global brands, wins the 2025 Netty Award for Best Marketing Automation Software for transforming ...

B2B marketing automation vendors have always been focused on lead nurturing. This makes sense: lead nurturing is a major reason why marketers have implemented marketing automation technology. By David ...

Driving top-line growth is the universal C-suite challenge, which is why RPM immediately caught on so quickly. Simply put, RPM is a good night’s sleep for an executive who tosses and turns over ...

PRESSADVANTAGE – netpulse AG, a Swiss digital marketing agency, has expanded its service capabilities to incorporate advanced ...

As we enter the golden age of AI and automation, where can restaurant operators put these nascent tools to good use? Whether it’s a quick-service restaurant “hiring” AI to take orders in the ...