Salesforce's big idea is one that you've heard of before from other enterprise software vendors--a 360 degree view of the customer--with different lens. The big question will come down to executing ...

Salesforce.com today launched Salesforce1 Lightning Connect to integrate any data source with Salesforce. Lightning Connect is a new breed of real-time integration that unleashes the full power of the ...

Salesforce Inc. is expanding its generative artificial intelligence footprint today with new capabilities for its Einstein GPT general-purpose AI assistant that allow it to work with its Flow workflow ...

The new ecosystem of ISVs and systems integrators aims to help Salesforce customers leverage third-party data by providing bidirectional support for zero-copy integrations with Salesforce Data Cloud.

Salesforce is partnering with Google for an integration that will enable sales, marketing and advertising data to flow between the Analytics 360 Suite and Salesforce’s Marketing and Sales clouds. Read ...