Forbes contributors publish independent expert analyses and insights. I cover the anthropological intersections of tech, politics & culture. So, has online advertising actually changed the density of ...

This weekend the World Wide Web turned 29 years old. And in that time, it’s grown from a democratic experiment to connect the world into a finely quantified advertising machine, in which almost every ...

This article was originally on a blog post platform and may be missing photos, graphics or links. See About archive blog posts. This might surprise you, but the holy grail for many online advertisers ...

More than a quarter of all ads that Web surfers see are designed to play video, audio or animations--what's known as rich media--and that figure could grow to 40 percent by the end of 2003, according ...

Like many recent visitors to The New York Times' Web site, Mike Brittain was surprised to find an extra browser window loitering on his PC after he took his daily dose of news. The window, which held ...

Taboola, the publicly traded ad tech company, is partnering with LG's advertising division to bring performance advertising ...

If you had typed “Grantham University” into Yahoo’s search engine last week, what would have appeared at the top of the page, above the actual search results, was not a link to Grantham’s Web site but ...

Apple is hoping to make it a true web standard and has submitted a proposal through the World Wide Web Consortium's Web Platform Incubator Community Group. Advertisers might not be happy with the ...

Online publishers and advertisers are closely watching a new experiment in Web marketing that aims to replace discredited "impressions" and "clicks" with a more reliable measurement: time. Called ...

Do you think you’re more likely to look at an online ad if it contains 1) a picture, 2) an animation or 3) just text? The answer: just text. Surprised? Well, consider the man who was checking his ...