Anyone with experience running a business should know lack of organization leads to mistakes and missed opportunities. Valuable data is lost or never collected. The sales team lacks actionable ...

More than ever, businesses are looking for ways to streamline processes, add value to marketing initiatives and ensure the customer is always king. A customer relationship management (CRM) program is ...

Customer relationship management (CRM) is much more than just contact management. Using Salesforce’s definition, Corey Cox, vice president of information systems at Tandent NationaLease, told a recent ...

We may receive a commission from our partners if you click on a link to review or purchase a product or service. Click to Learn More A CRM (customer relationship management) is a single software ...

One of the best ways for a business to keep track of communications with customers and potential customers is by using a Customer Relationship Manager (CRM) program. This type of software, available ...

The strategic economic issue for all CRM initiatives must be their cost/benefit relationship. Put simply: How can we determine how much we can afford to spend on CRM activities for a single customer ...

We came across a bullish thesis on Salesforce, Inc. on HatedMoats’s Substack. In this article, we will summarize the bulls’ ...

A well-designed and well-executed customer relationship management program is the single most effective program for retail banks to increase customer relationship profitability. So why has CRM become ...

eXp Realty has rolled out a new initiative that allows its agents to choose from multiple customer relationship management (CRM) systems, marking a shift in the company’s approach to technology ...

Would you like to waste a couple of million dollars? Then launch a CRM program without first educating and incentivizing your staff. That’s the view of CRM expert Louise Anderson. She firmly believes ...

Are you looking for programs that can consistently provide you with a return on investment of 100 percent or more? If so, talk to your (wait for it)…marketing department about customer relationship ...