New research suggests that for about a billion years, Earth’s rotation stayed stable at 19-hour days due to a balance between ...

EcoWatt Power Saver revealed: discover how this plug-in energy device enhances home power flow, supports efficiency, and ...

Without strategic access, practitioners cannot begin to add strategic value. This is significant for measurement because without strategic access, practitioners cannot begin to add strategic value.

Background The PR interval is a ubiquitous parameter available to all clinicians. Studies on associated risk have been ...

What’s often misunderstood about Google’s incrementality testing and how Bayesian models use probability to guide better ...

B2B Marketing Decision Makers Betting on a Mix of Traditional & New Marketing Strategies to Win in 2026 According to Madison Logic Survey Nearly Half of B2B Marketing Leaders are Prioritizing Customer ...

The SA PR Measurement Landscape Report, Proof over Perception: The Evolution of PR Standards in South African PR, released recently, found that 60% of PR practitioners have strategic-level access to ...

The press release is an important tool for any public relations (PR) professional. A press release can help you get the word out about your brand and products. It can also spread important news about ...

PR measurement, also called PR analytics, involves measuring and evaluating the effectiveness of your organization’s public relations campaigns. It’s a broad category that might include data such as ...

Public relations has traditionally focused on influence and visibility, but proving its value can be challenging. In today’s data-driven environment, PR teams face increasing pressure to show ...