Official site for planning a trip to San Francisco and Northern California. Find the latest on attractions, hotel rooms, restaurants, arts and culture, our neighborhoods, and more.

Flip through our San Francisco Traveler digital visitor's guide to find out what's new this year and start planning your trip.

There's no shortage of great things to experience in San Francisco: breathtaking scenery, outstanding restaurants, inspiring culture, and iconic sights you can't find anywhere else.

Here are some valuable tips and resources to ensure a safe and enjoyable experience for visitors in San Francisco.

From travel information about weather, safety, and navigating public transportation to deals and offers on attractions and hotels, this is the perfect place to start planning your trip to San Francisco.

When you arrive in San Francisco, you step into a city that dares you to think bigger, create fearlessly, and believe in the impossible. Whether you’re drawn to iconic landmarks, diverse neighborhoods, …

Explore the most popular attractions in San Francisco based on data collected from visitors.

Few cities offer the variety of world-class experiences that are possible in San Francisco. Get inspired and start getting excited about your next visit to the City by the Bay.

Family attractions, iconic sights, historic landmarks—there's so much to see and do in San Francisco. Start building your bucket list here.

The Guide to Tomales Bay (And the Best Oysters You'll Ever Have) The San Francisco Shopping Guide to the Mission Meet Local in San Francisco Hotel Availability 19 Sommelier-Approved Wine Bars in …